I stumbled upon this video when it was first released:

I find it interesting that the video game industry is still primarily driven by males (2.5x more males identify as “gamers”) yet here is a game where you play a female. Megan fox wanders through the desert, alone, driving a car, looking and acting masculine (exploring a strange place) when a blue light calls to her.

The tagline: “Become Your True Self”

IE Become a woman.